Top 10 E-commerce tips

Posted on: March 31st, 2011 by admin 1 Comment

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Experience is the best teacher so here is the list of top tips for e-commerce website, feel free to comment if you so wish.

  1. Research – Can you compete in price and service with similar products already being sold through the Internet.
  2. Time – It can take time to establish an on-line shop so set a reasonable time scale to measure success and don’t give up too early.
  3. Search – Get the site registered in the search engines as soon as possible, if the site is new it could be sand boxed before good placement is seen.
  4. SEO – Search Engine Optimisation get the page titles, links and other relevant SEO tags optimised for relevant search terms.
  5. FREE – Create a Google Merchant account and upload your products into their free listings.
  6. Audience – Promote your products through Amazon and or Ebay and utilise their audience.
  7. List Building – When selling through Amazon and or Ebay encourage visitors to your website with incentives.  This should bring return visitors straight to your website building regular clients and website awareness.
  8. Backlinks – Carefully select discussion boards and blogs to post links back to your website that are both helpful and informative.  Ask website owners of complimentary products for links back to your site.
  9. Communicate – Have a Facebook Page or Blog to respond to and open communication to potential clients.
  10. Hard Copy Marketing – Refer to your website in all product literature and flyers encouraging visits through discounts or special offers.
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One Response

  1. Promotional Products says:

    Thanks for the post! It was very informative. However as per my point of view creativity is required to create and maintain any e-commercial portal. It should be simple, easy to understand and user friendly for the customers. That’s more important because it will save time of the user to find anything online..
    Susan Smith.

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